KRAFF Eye Institute

Logo Design

Logo of Kraff Eye Institute with stylized eye design and text in purple.

Industry: Healthcare / Vision

Challenge
Design a logo that feels both clinical and modern, while subtly referencing the field of ophthalmology.

Solution
A minimal yet expressive mark combines an abstract eye shape with clean, elongated typography. The burgundy and charcoal palette evokes professionalism with a touch of warmth. The use of negative space reinforces clarity and precision—echoing the values of the institute itself.

My Role
Graphic Designer